How to get your friends and family to sell for you (without being a slimy creep)

When I first started this business, I thought the best way to sell my services would be to throw money at the marketing. Facebook ads! Celebrity endorsements! Giant billboards! Except, there was a pretty big obstacle…

…I HAD JUST STARTED MY BUSINESS SO I HAD NO MONEY.

What was left instead?

Word of mouth. Here, there was another problem:

Most of the people I’d done sessions with so far had been pro bono. And they’d been happy to do those sessions for free, because those people had no money to spend on coaching. Which meant most of the people they hung out with also had no money to spend on coaching.

You might have this same issue. But you know who does have some money they might spend on your thing? SOMEONE you know. Which sounds easy…. but:

How do you tell people you know about what you’re doing, without sounding like you’re trying to screw them out of their well-earned money as an act of charity?

Two parts to this answer:

1. Remember that the…

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If you feel like you want to disappear, this is for you.

There is a beauty in your presence

When I first read it, I didn’t even cry. I just pursed my lips and sharply breathed in. Then I took the tiny piece of paper that was attached to the tea bag string – and slid it into my pocket.   I always used to be angry at people who’d committed suicide. Furious, actually.…

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That Time I Cried On Stage (and how I dealt).

crying on stage

The first few times I practised the story, I totally fell apart. Alone in my apartment, I couldn’t speak for sobbing. A few months ago, I took a course with my storytelling teacher, Sage Tyrtle. Our final class was a live show, where we would each tell the story we’d been working on. Except… I…

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One of the greatest moments of the last four years.

“I hear what you’re saying.”

He pressed his lips together, and squinted a little in suspicion. “But why? Isn’t that just Misery Porn?”

I was working with my friend Chris on a story he was going to tell at my live show. Chris (who I’ve written about before, here and here) is one of my favourite storytellers of all time, and I’d been excited to sit down with him.

The story is about him reading to his dying mother in hospital. He’d done a version of it at another storytelling show a few weeks before – and there, had played the whole thing for laughs.

As we sat down and talked through the story, I convinced him to pull in the sadness of the situation. To mire us in the grief that he felt, before the funny reveal comes.

Now, he was asking why.

One of the things…

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Teaching new ideas that people sometimes resist? Try this!

“So guys,” he said, from the front of the large room. “Try this, and you can get to the root of your issue.”

I was on a table right down at the back, so he couldn’t see me rolling my eyes. Jaw set in fury, I looked down at my paper.

It was the Sunday before last, I was at a business retreat, and I was very, very angry.

This year, I’m in a group program, run by Jonathan “Good Life Project” Fields. I’ve been following him for years, and he’s always steered me right. Under his guidance, my business went from doing okaaaaayyy to suddenly making a living doing the thing I’m best at and most enjoy. Working with him again seemed like a good idea.

On this afternoon, 70 other people and I were in a session led by productivity coach, Charlie Gilkey. I’ve hung out with Charlie before – just that morning, he’d been telling me about his recent trip to Hawaii. We get on well and I really like him. I know a lot of people who’ve been coached by him to wild success. He’s a charismatic, clear and powerful speaker.

But, right now, I was cross with him. Furious, actually. Seething.

Or – to be clearer, I wasn’t so much angry with him, as with what he was asking me to do…

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Want (your dream) people to become obsessed with what you’re doing? Here’s how to make them care.

I have a crush, a fierce one. And I can’t say anything to the person who I have a crush on. And it’s killing me.

(no pun intended)

By “can’t”, I don’t mean what’s ordinarily meant in this situation, “I don’t want to”. I mean I literally can’t.

Because the crush I have is not…

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