What some of the most annoying people in my life have taught me

As he starts talking, my heart sinks. I’d chosen him specifically because I thought he was different from the others. And yet… here he is, doing the same thing they all do.

I’ve been going to a boxing gym on and off for a few years, but I only started taking it seriously this spring. To be clear: I have zero interest in ever boxing anyone’s face. But after a life coach I’d worked with suggested that I find a way to express some, shall we say, negative emotions I was experiencing  — in a way that wouldn’t damage any of my relationships — I got back into classes.

I’m now going two to three times a week, and I fugging LOVE it. I have a running joke that boxing classes are my new girlfriend. When I’m in them, my internal monologue is usually THIS IS THE BESSSSSSSSST I WANT TO BE HERE FOREVVVVVVVVERRRRRR (I mean, those times when it’s not “wait! Was it jab-cross-left hook-right uppercut? Or jab-cross-right uppercut-left hook?” — I have horrible short-term memory for the sequences). When I’m not in a class, I am counting the hours until the next one, or feeling excitement when I see it on my calendar. When I’m rolling my wraps back up after a class, I think, “Soon, you’ll be back on my hands, under my gloves!!!!” This week, I was out of town in a different city. Driving around, I saw the sign for a (different) boxing gym and my heart LEAPT, in the way that only reminders of a crush can inspire.

I love everything about the boxing classes. Except for the Bro’s At The Boxing Gym…

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When you’re an expert at something, you ruin it for everyone

Reading the spines of the CDs in Mike’s bedroom, the thrill of anticipation I’d been feeling slid, instead, into confusion.

He and I had been dating for a couple of weeks. In London terms — certainly, in the mid-2000’s — that meant a lot more than it does these days. I often joke that when I lived in the UK, rather than dating, it was more like we had arranged matches — except, instead of the matches being made by your parents, they’re made by booze. You’d get drunk and then wake up in a relationship.

The getting drunk that Mike and I had done happened at a new bands live showcase. Like most of the people I dated when I worked in radio, he was in the music industry. An A&R Scout, it was his job first to go out to gigs every night looking for new bands to sign, and then to have opinions on the records being recorded for release. I was a radio DJ at a well-respected indie station. I liked him for his trifecta of being charming, funny and hot, but I can’t say I wasn’t also romanced by the idea of us being a junior-level, music industry power couple.

The first time I picked him up from his house before a gig, I was excited to look through his CD collection. Would we like the same bands? Would I learn from him about new bands I’d soon love? Would I find any guilty pleasures?? It was often my favourite part of any new relationship.

But as I flipped through the titles and artists, I was…

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Why the first 30 secs & the last 2 mins of anything are the most important parts (aka how to rescue a very public disaster)

DJ woman playing music at a bar

Standing in the booth, looking out at the ten people awkwardly dancing in a space that was built for 400, I felt sick.

I’m about to tell you one of the most important pieces of information I know. Then I’m going to tell you the rest of that story in order to prove it’s true and to help you hold it in your brain (because that’s what storytelling does!).

Here’s the fact:

The most important parts of any talk, blog, presentation or podcast is…

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How to… run great workshops; switch to doing work you love; get testimonials and more — YYQ #13 Review!

Repair Center Sign

Yes Yes Questions is my quarterly live advice column, that anyone can join for free. The questions I answered at the last one (and in this blog/recording), are:

1. When running a workshop, what are the most essential elements to make it brilliant?
2. Do I have to prepare before I speak on stage?
3. How do I brag about myself online without feeling like I need a shower afterwards?
4. Do you ever feel like you have too many stories to tell, and do you have a formalized process to choose which ones you tell?
5. “Content batching:” do you do it? If so, how?!
6. How do I go from doing work I *don’t* love that brings in money, to doing work I DO love that also brings in money?
7. What’s the best way to get testimonials from happy clients?

The next one is next Monday, April 6th at 2pm EST and you can come along and get free coaching by popping in your details on this page. But in the meantime, listen to the audio of the last one (where I answer all those questions) or read on!

1. When running a workshop, what are the most essential elements to make it brilliant?

Almost all of the time, it depends on…

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How to make yourself my instant best friend

woman signing at a stage

Sitting in the audience, I was having wrestling conflicting feelings.

The woman onstage as belting out a number from the musical “Chicago” — one I haven’t seen, and am not particularly keen to. She was a little off-key. And LOUD. I felt like I should have been cringing, embarrassed for her and hating it… but for some reason, I wasn’t. Why wasn’t I?

It was my third night at Camp GLP, a Summer camp for grown ups. When I saw the sales page, what sold it was the talent show. The camp I went to as a kid had one and it was always the highlight. Skits where we sent up the staff, little jokey routines, maybe someone reading a poem. But this was different.

One after the other, attendees from the camp got up to sing. Some of them were knockout. Some of them really weren’t but, for reasons my brain was struggling to understand, they didn’t look embarrassed about it *at all. Being British, I felt like I should have been convulsing with awkwardness on their behalf.

So when I wasn’t, I looked to my left at my new friend Sam. An Aussie, she and I had been hanging around a bit the last few days. I whispered to her,

“Why don’t I hate this?”

She laughed back and whispered, “It’s because we secretly love Americans. If this had been an Aussie or Brit talent show, it would have been 10 rugby guys in drag looking embarrassed. Instead, all these people onstage are totally committed. They really mean it!”

“So?”

“So I think we secretly admire their self-confidence. Because we could never pull that off.”

And I thought, OMG.

Because, when she said that, two things happened…

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How to make yourself likeable when you write online

child looking at a quote - believe in yourself

AKA advice from my past self to you)Cleaning out my Evernote recently, I found a folder called “BLOG PERSONALITY IDEAS.” It came from, years ago, when I was working with Kendrick Shope and she said [imagine deep Southern accent]:

“Marsha, I don’t know anyone who pours their whole personality into their emails better than you do.”

I was thrilled, and her suggestion eventually turned into me starting the service, Put The You Back In Your Business. But somewhere in between, I decided to test out if this could even be a thing, by getting on a call with a business buddy who wasn’t having any engagement in her emails and blogs.

I honestly don’t remember which chum it was (and if it comes to me, I won’t name him/her, because: discretion). But clearly, I made ten notes, and these were written up on the one file inside that was inside that BLOG PERSONALITY IDEAS folder. I just read through them, realized that Past Marsha made some good points, and thought I’d share them with you! With a little explanation under each one.

1) YOU ARE WARM! So be warm in your emails!
I have seen this issue SO MANY TIMES. I meet someone in person. They are so warm that standing next to them basically feels like being hugged by someone you really like. Then I look at their blogs and emails and they write like they’re politely informing me of my next dental appointment.

If you are a warm person in real life, we warm online and in your emails. If you are not warm, be the way you are. Either way, your people will find you and be grateful for it.

2) You don’t have to tell them anything about your life
OH this one. “I’m a really private person. I don’t want to talk online about my life.”
I get it a LOT. But here’s the wonderful thing…

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how to write a bio that people actually enjoy reading or hearing (3 Steps!)

Marsha at the background and a big overlay saying how to write a bio that people actually enjoy-3 steps

While I love doing things that are public facing — speaking on stage, getting interviewed on podcasts, being part of a panel, writing guest blog posts, running workshops for organization — there’s one part I always used to hate. Being asked that question:

“Could you email over a short bio?”

Because summing up your entire career in one paragraph is harrrrrd.

But also, a bio is one of those things that “you just have to have” — which is entirely the wrong way to think about it. Instead, you should be asking yourself my favourite two questions…

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How (and Why) to Brag Online Without Sounding Like a Jerk — 6 Ideas

Mixture of 9 different pictures of Marsha and friends

I got famous among this group of friends pretty early on. I hadn’t even really done anything.

Back in 2013 when I started my business — and by “started my business,” I mean “decided that maybe I could possibly start a business where I was coaching, and so threw up a very basic website and started calling myself a coach” — I made a new group of friends. All of us had done B School, Marie Forleo’s (brilliant! life-changing!) online business and marketing course, and we decided to meet once a week for coffee. Being an entrepreneur was a brand new experience for me, and I loved hanging out with other people who got it.

A few weeks in, it began. I would arrive and, inevitably, someone would say…

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4 questions to ask yourself before you speak on stage

Marsha on the stage with a big sign of 4 questions to as before write any talk or presentation

(AKA a resource I send to clients and potential clients that I never thought I’d share publicly but here we are :))

Glaring at her face on the video call, I stuck my bottom lip out.

“I don’t know,” I mumbled petulantly. “Do I even have to think about that?”

Michelle smiled warmly back at me. “You know you do,” she said. And she was right. I groaned.

When I found out that a long-time daydream of doing the closing keynote at Portland’s World Domination Summit was coming true, I knew I needed help. I coach speakers all the time, but writing my own talk felt like trying to cut my own hair without a mirror. I needed help. And I knew Michelle Barry Franco was the person to help me. What I didn’t know was…

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16 Hacks to Stop Wasting Time on the Internet

a laptop on a black background

When I was 16, I had some important exam coursework disqualified by my teachers due to plagiarism.

“But I didn’t copy it!” I told them. What I chose not to mention is that I also hadn’t written the essay myself…

Sick of me having left everything until the last minute again, on the night before the coursework was due, my mum picked up my Religious Studies textbook and just started dictating. That was why the essay was, in my teacher’s words, “A-level standard.” Because somebody who’d already done their A levels (the exams we’d take at 18) AND a Cambridge University degree AND had twenty-odd years of life experience had written it.

Long before the internet was a thing, I would do anything I could to avoid doing my homework. Access to it became easy and frequent later, when I was in the workforce as a freelancer and now an entrepreneur. Both are jobs where there’s no boss standing over you, and I embraced all the opportunities to dick around online and not get work done until the last possible minute.

Recently, I’ve started to try and combat this tendency.

Here are the apps, behavior shifts and phone hacks that I use to keep myself off the internet as much as possible:

PART ONE: APPS

(1) SelfControl App for desktop (free!) — selfcontrolapp.com

Of the variety of apps that exist, this is the one that I found first, is super-simple and that works really well. You download it to your computer, add “blacklisted” websites (mine are: Facebook, Twitter, Instagram, BBC news, CBC news, The Guardian), then set how long you want to be locked out for (any amount of time up to 24 hours).

Once you hit “start,” all those sites behave as if they’re down. Even if you take the app off your computer, you’ll still stay locked out until the time is up.

It’s most effective when I remember to start it the night before a morning where I’m going to work, to keep me locked out for at LEAST the first two hours.

(2) Kiwi for gmail (free or $9.99) — www.kiwiforgmail.com

This is an app for your desktop, that allows you to use gmail, google calendar and google docs, all without opening a browser. I LOVE IT SO MUCH.

It behaves exactly like gmail and most apps that you use for gmail work with it. You can have multiple gmail addresses on the same app. It’s simple, clear and delightful. And it means you can get on your email without the temptation to hit “new tab” and check social media.

(3) Inbox Pause (free!) — www.inboxpause.com

This is an app by Boomerang which stops new emails coming into your inbox. If, like me, you use email for work a lot, it means you can go into your inbox to search for things/email people/reply to stuff without your brain getting the “OOH NEW EMAIL WHO’S IT FROM????” moment that makes you want to check.

New messages still arrive — but to see them, you need to search for the special “inbox pause” folder, which is just annoying enough that you don’t do it automatically.

I have had my inbox paused since June 2015.

(4) Chrome apps for Facebook and Youtube

I use Google Chrome because I like the apps. These two help me not get lost when I pop onto Facebook or watch something on youtube, by disabling the Facebook news feed — “News Feed Eradicator for Facebook” , and the Youtube “suggested videos” — “Remove Recommendations Youtube VK Facebook”. They have saved me HOURS.

PART TWO: BEHAVIORS

(5) No technology in the…

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