The MOST important part of any story (it’s probably not what you think!) (5/5 in the story series)

I put the CD into the player and felt my stomach fizz with excitement. After months of stillness, finally, I was going to bring the room to life! I pressed play and looked up, expecting to see all the seniors bopping along. Instead: nothing.
No movement. One old lady eventually looked at me and furrowed her brow.
“This is The Beatles?” she asked.
“Yes!” I replied.
“Huh.”
She went back to her newspaper.
I was volunteering at the day centre for seniors with dementia, and I wanted to move them with music. But they had other ideas…
That’s one way to begin this story. Here’s another:
This is a story about the power of music, and surprising yourself – about the time I made a CD for the seniors that I work with, thought they didn’t like it, and then got shocked by an old lady, who danced the jitterbug with me like she was 16 again.
It all started when I first put the CD on. After months of stillness, finally, I was going to bring the room to life…
I ask people (during client calls or storytelling workshops), “Which is the most important part of any story?”
Here’s what they usually guess:
The narrative
The detail
The ending
The climax
In fact, the answer is…
How to Combat Facebook Envy (and Save Lives)

We all walk around, all day every day, thinking that everyone else has their sh-t together.
We all think that everyone else has a normal background, and normal parents, and a normal, successful career and successful relationships.
Then we get on Facebook and it compounds it. “This person’s getting married!” “That person has a happy family with kids!” “this person doesn’t have kids and so they went on vacation to Costa Rica!” “That person’s making six figures in her business!” – and it just COMPOUNDS that feeling of, “Everyone else has their sh-t together but me”.
That feeling is shame. And what shame does, is builds this metal fortress around you, cutting you off from everyone else.
But then, someone…