The simple trick that saves you hours of time and gives you 10X the impact in your business, career or passion

If you have a business, a career, a passion that you want to turn into a business or career, then there’s one super-simple thing you’re likely forgetting to do, that means you’re wasting your time and effort.
It’s something that needs to happen before you do ANYTHING. For example, you need to do it before you:
Write a blog post (I did it before I wrote this one!!)
Write a bio
Go to a Networking event
Write literally anything on your website
Interview someone
Be interviewed by someone
TELL A STORY
Name your Instagram account
Do a talk
Decide to start a podcast
Write a newsletter
Post on your Facebook page
Do a Facebook live
Make literally any decision about your business
I see people ALL THE TIME not doing this, which means the thing they did – that blog post, that talk, that About page on their site – was a huge waste o time.
Here’s the thing you need to do first
Ask yourself, “What…
How to say no, How to stay focused, How to love somewhere you hate living – Yes Yes Questions #1 REVIEW!

GUESS WHAT???!?!??!?!?! You know that thing I did? Where I had a secret wish that seemed silly, had little to do with my job and is only for already super-famous people (or paid journalists)… but I thought I’d try it out anyway? IT WORKED!! If you missed the whole story, the Cliff notes are: –…
I had a weird idea & now you get free one-on-one coaching and/or life advice from me

I used to feel bad about this. Like, kind of guilty. Because of my work, my interests, and the kinds of conferences I go to, I’m in a lot of spaces where people ask, “What’s the burning thing you’ve always wanted to do, but never been brave enough to?” And I always used to worry…
How to Avoid Small Talk – with the Perfect Question (VIDEO)

My friend was once in a queue and overheard the man behind him loudly declaring, “You see, I’m the kind of guy who really doesn’t like to line up. I like to just get in and get out. But this? Not for me.”
I feel about him the way I feel about the kind of smug, annoying person who…
This small tweak makes people feel amazing (and is more fun for you!)

“Even as you’re telling me that everybody does this, I’m thinking, ‘Not me, I’m different’ – and that’s an example of me doing the exact thing you’re talking about!” I wailed.
“I know,” he said. “We all do it. It’s really hard not to.
“But if you can move beyond it, to level two – that’s when you can make a difference. So many people spend their whole lives talking at or with people but without ever really just being heard, so to connect at level two is to give a gift and fill a fundamental craving we all have.”
My friend Aaron was teaching me something new, and I was flipping out.
One of my FAVOURITE…
Top Ten Tips – Networking for Introverts (that’s actually FUN & EASY!) [VIDEO]

Having just come back from World Domination Summit – a giant conference of 3,000 do-gooders in Portland – and having actually enjoyed myself, I thought it was about time I shared a Top Ten of advice for anyone who’s off to a conference or event, thinks that they hate networking, and is REALLY NERVOUS.
Here you go. My favourite is pencil-mouth lady. Yours?
Feel Like Everyone Else Has Their Sh–t Together and You Don’t? Do This Now

At certain moments in life, your emotional response to a situation is so extreme – and so inappropriate for your immediate circumstances – that you have to do everything in your power to hide it. Use every ounce of strength to construct your features into a shape that would suggest that you feel the opposite of the way you actually do.
Getting broken up with by someone you’ve not been seeing for very long, that’s one.
I remember another: I’d been working at Virgin Megastores’ in-store radio station for a few months, but I didn’t want to be there…
Why You Should Ask Strangers Personal Questions

Something very weird happened on Tuesday night.
Or, if not weird, then… alchemical might be the word. I had actually fully intended to write a blog about something else – some straight up networking advice (like I gave you here and here). But I’m still reeling from that evening and feel like I have to tell you about it.
It started innocently enough…
Networking: When It’s OK to Lie
I know the ten commandments suggest not to, but sometimes, thou SHALT lie:
If you’re on a night out, your friend asks whether her hair looks weird – and it does, and there’s nothing she can do about it right now, tell her no. If your brother was right in the middle of an important interview and accidentally let out a massive (and noisy) fart, then he asks you – mortified – if you think the interviewers laughed at him after he left, say, “They probably don’t even remember”.
If you’ve been paying attention, you’ll know that I’m usually all about not lying – not being a fake, schmoozy, gross caricature of everything people hate about networking.
But sometimes: you need to. Here are those times:
(1) When extracting yourself from…
How To Deal With Boring Conversations

I grabbed the stranger by her shoulders and she stopped talking, mid-sentence – shocked.
“Dude,” I lowered my voice, and looked straight in her eyes. “What. Makes you think. That I care this much about you? You called this meeting. I have a lot to do today. I don’t even want to be here. STOP. TALKING. ONLY. ABOUT. YOURSELF. It is SO. BORING.”