When I tell people what I do, often they’ll say, “Oh I hate going to networking events!”
Here’s the thing: so do I. They can feel like everyone’s trying to sell you their thing, plus they tend to have snacks at a time meant for dinner, so my hunger gets confused.
But a conference? I bloody love a conference. Have done since I started going to student radio conferences in the 90s, and now love going to ones where I meet other people like me, who are trying to use their powers for good. I love the learning. I *LOVE the meeting people. I love that sometimes, I get to show off a bit.
But, in spite of of all that, I kind of emotionally go through the ringer before each one.
This weekend, I’m at World Domination Summit – which, while it sounds like a Lex Luthor/Doctor Evil meetup, it’s actually talks, meetings and mini-events for 3000 entrepreneurs, who are all trying to make the world a better place.
So, in celebration, here’s a behind-the-scenes peek at my brain, in the run-up to going to, and at the start of, a conference…read more
PART TWO: The Simple Two-Minute Trick That’s A GAME-CHANGER for your Business Or Career [includes templates]
Now that I’ve told you why always sending a “nice to meet you” email is the KEY to easy, fun and effective networking, let me show you what one actually looks like.
Let’s go back to the example from the previous explanation blog – you meet Janet at a conference in Sudbury and learn that she works for Google and has a new pug dog. Let’s say you discuss her dog, and the fish sandwiches.
I’ll write out how the email could look, then break it down for you. At the bottom, I’ll put a template that you can copy, paste and then fill in the blanks.
Subject: Sudbury conference / Obama Pug…read more
Have you ever said, “I hate networking”?
Chances are, you have – if not out loud, then quietly to yourself through gritted teeth, as you walk into a work event.
Here’s the thing: most of what you hate about networking? Isn’t actually networking. It’s schmoozing and bragging – and it very rarely works.
REAL networking happens gently over time, and most over email.
That sounds a little less scary, right?
A fundamental rule of networking that’s effective (and actually fun) is that it’s a long term relationship – not a one night stand.
So while that first in-the-flesh meeting is important when it comes to making industry friends – just like a first date is important when it comes to having a romance – it’s what happens afterwards that makes the BIG difference to your network.
And it’s your network that’ll make the BIG difference to your business or career – and to whether you are scrabbling to find clients or your dream clients are scrabbling to work with you.
The simple two-minute trick that will build your network and make you stand out: …read more
A couple of months ago, I got to meet one of my heroes. Someone I think is AMAZING. The first bit of the encounter – when there were lots of others around – went alright.
Then I tried to talk to her one-on-one.
Before I knew what was happening, I was acting like – well, basically, the opposite of how I wanted to come across. Lots of spitting. Laughing too hard. Almost as if I was trying to make her dislike me.
Sadly, it’s a way of behaving that I know all too well. Happily – I’ve learned to give this condition a name – and some steps to get rid of it.
Is this something you’ve experienced?
If so, in today’s video, it’s my pleasure to introduce you to…
They were perfect. Both of them. Exactly what I was looking for.
I sat, pretending to work on my computer. Listening to what they were saying. Trying not to laugh out loud at their jokes. Stealing glances when I could.
The two girls seemed to have known each other a while. As far as I could gather, one was some sort of designer or artist. The other worked for a non-profit. They were lefties, like me. They both dressed really well.
Picking up my mug to sip, I daydreamed. Imagine if I was brave enough to do what I really wanted to? I’d get up from my rustic chair, stroll across the cafe to their table, and stand above them.
“Excuse me”, I’d smile. “Sorry to interupt. I’ve been over there, listening to bits of your conversation. You both seem great. I love your clothes and you’re both really funny. Would either of you like to hang out sometime? I don’t mind which one. I’m new in town and looking for friends. Do you fancy being one of mine?”.read more
A little break from the norm: usually, I write and make videos about how to get on well in any networking situation. Especially, how to have conversations that are actually interesting and fun – even a short chat with a total stranger. My clients and readers have had successes with this stuff, at everywhere from art shows to blind dates.
Recently I keep being asked, “What do you do when the conversation you’re in dries up? How do you get away?”. Almost every new exchange has its life span – and you might need an exit strategy, even from ones you’ve enjoyed.
So, I made you a video – with a script – for these exact situations. It features a cameo by an A List celebrity. I don’t want to give too much…read more
Something happened to me a few months ago that was entirely unexpected. A happy accident. And a PERFECT illustration of so many of the ways of talking to people that I’m trying to teach you.
The MAIN point I’m trying to get across when I talk about networking, is that it’s NOT about schmoozing: it’s about having lovely conversations with people you like. Basically, it’s doing what you already do with your friends – just with some other people.
It’s why I want to reframe networking, by calling it MIFing, or Making Interesting Friends (sometimes I even amend this to Making Industry Friends).
It’s why I love to surprise (and delight!) my clients when I tell them that they’re already good at networking – they just need to realise that and use it to their advantage.
It’s why my tagline is “Networking that’s actually FUN”. Because, believe it or not, networking can actually be FUN. Fun for YOU. For real.
The story I want to tell you illustrates all of this – and I’ve included…read more
FREE class to help you discover how to get (and hold!) the attention of a big-shot in your industry!
Would you love to get noticed by your industry hero – but you’re pretty sure she gets 1000s of emails a day (so why should she bother with yours)?
Is there someone you long to be business buddies with – but have no idea how to go about getting him to notice you?
Have you already considered writing him an email – but you worry about being intrusive or coming across as a suck-up?
Do you just know she will think what you do is awesome and want to be involved – but when it comes to emailing her, let’s face it: you’re scared?
Grab Their Attention is a FREE class, stuffed with concrete advice on how to get an industry heavyweight to notice you – even if you’ve never spoken to them before!read more
Writing a ‘cold’ email always feels hard. Even the word in that context is onomatopoeic – “COLD”. Like something you spat out. It just sounds so…*mean*.
As I’ve discussed, big shots in your industry can get 1000′s of emails a day. So how on earth is yours going to stand out?
One solution is to warm that person up first. And the easiest and most fun method? (No, not breaking into their office then forcing a snuggle). It’s…read more
People ALWAYS say to me, “But, if I’m good at what I do – shouldn’t that be the reason I get employed/shouted about by big-shots? Doesn’t the cream always rise to the top?”
I feel very strongly about…read more